Carte Blanche For Leandro Erlich With Le Bon Marché Exhibit |

Photo Via Leandro Erlich

The Argentine artist Leandro Erlich plays with optical illusions in his new installation at the Paris department store Le Bon Marché Rive Gauche. If you are in the capital you can experience “Sous le Ciel” until February 18, 2018.

The Paris department store has invited Leandro Erlich to create several installations, including the escalator that looks like a pretzel.

From January 12th, Le Bon Marché Rive Gauche leaves carte blanche to artist Leandro Erlich. Named “Under the Sky”, its exhibition pays tribute to the famous Paris sky and invites the visitor to take another look at what surrounds it. With his amazing installations, made exclusively for Le Bon Marché Rive Gauche, he manages to change the perception of the spaces of the most mythical Parisian stores. A romance that he writes in his own way, in several chapters; first in the store windows where light and fluffy forms float suspended like real clouds.

Then inside the store where the race of nimbus and cumulus continues and takes place at the top of the central canopies. And, as if coming out of a fantastic tale, the emblematic escalator of the Bon Marché Rive Gauche leads customers who use it to an area where reality and dreams merge. Finally, if the visitor prefers to use the elevators, Leandro Erlich is also troubled, playing on sometimes deceptive appearances.

“I am mainly interested in transforming elements that you believe can’t be transformed, can’t be different. It’s about the utopia of presenting the possibility of transforming what exists into something else, and this action invites us to imagine reality in a different way,” the artist told WWD.